Simpler Touch - Instant Hair, Beard & Brow Color

SIMPLER | TOUCH Instant Hair, Beard & Brow Color

Instant Hair, Beard & Brow Color

Temporary color that lasts all day
Hypoallergenic & dye free
Up to 40 applications
Instant Color
Regular price $40.61
Regular price Sale price $40.61
Sale Sold out
Selected color: Natural Black

How to Select the Proper Color

Natural Black Best for dark-haired, Latin, Asian, Middle Eastern, Black, Native American, or Southern European men. If you have any hints of brown in your hair, go for Brown Black instead.

Brown Black If you have very dark, nearly black hair, Brown Black could be your shade. Look at your hair in the sun; if you see even the slightest bit of brown, this is likely your color.

Dark Brown Light skin and very dark hair? Most caucasian men find this to be the darkest shade that they need.

Medium Brown A natural golden brown mix that isn't too dark.

Light Brown A mix between dark blond and light golden shades of brown.

Blond A mix between a warm blond and an ash blond. We recommend this color if you're looking for a blond shade with warmer undertones. Men with light skin and colored eyes find this shade to be perfect.

Ginger A natural-looking copper red tone. If you're a natural redhead, this is the shade for you. We recommend this color if you have very light or pale skin and for those with Northern or Northwestern European Ancestry, like English, Welsh, Irish, or Scottish descent.

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Choose frequency:

Recommended Frequency

1-2 months: Good if you have lots of hair, beard, grays or expect to color more than 1x/month.

3-4 months: Good if you have an average amount of hair, beard, grays or expect to color about 1x/month.

5-6 months: Good if you have litte hair, beard, grays or expect to color every few months.

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$0.00
$40.61
$40.61
$36.41
Temporary color that lasts all day
Hypoallergenic & dye free
Up to 40 applications
Instant Color

The 100% Risk Free Guarantee

The 100% Risk Free Guarantee

We’re so confident you’ll love our product, we’ll pay you back 100% of the cost, Including shipping & tax, if you don’t.

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  • Natural look

    Natural look

    Instantly return your hair to its natural color.

  • Premium Ingredients

    Premium Ingredients

    Our dye-free formula is the most hypoallergenic coloring product that we offer.

  • Gentler on your skin

    Hypoallergenic & Dye Free

    Our dye-free formula is the most hypoallergenic color and a great option for those with sensitive skin.

  • Works on Brows

    Works on Brows

    With our dye-free formula, you can safely keep your brows colored too.

  • Last all day

    Last all day

    Look your best all day long. Our formula lasts until you wash it off with soap.

  • Reusable

    Reusable

    Our reusable tube gives up to 40 applications, so you can use it again, and again.

PREMIUM INGREDIENTS

Our premium formula is meticulously crafted with care. It contains natural ingredients like Aloe, Coconut Oil, Jojoba Oil, and more to give your hair & beard a natural look.

AVOCADO OIL

Avocado oil is rich in vitamins and antioxidants that help to moisturize and promote hair & beard health

COCONUT OIL

Coconut oil is rich in nutrients and antioxidants that help to nourish and protect your hair.

JOJOBA OIL

Jojoba oil can help to repair split ends and breakage by nourishing and moisturizing the hair.

NO PHTHALATES

NO PARABENS

NO TITANIUM DIOXIDE

  • ImageTOUCH ImageOther Products
    Premium Ingredients Icon Icon
    Looks natural Icon Icon
    Eco friendly packaging Icon Icon
    Fast drying Icon Icon
    Number of Applications up to 40 30
  • Image

INSTANT GRAY COVERAGE

WATERPROOF

Don’t worry about getting wet. Your color will stay until it is washed out with soap.

    • 1

      Make sure your beard, brows, or hair are dry

    • 2

      Remove the brush and wipe off any excess

    • 3

      Apply in light strokes

    • 4

      Remove any excess from skin with a wet tissue

    • 5

      Replace the brush and close it tightly

    • 6

      Let it dry for 5 minutes

    • 7

      To remove, just wash with warm water and soap

100,000+ MEN TRUST SIMPLER HAIR COLOR

Customer Reviews
4.7 Based on 12,402 Reviews
5 ★
80% 
9914
4 ★
10% 
1247
3 ★
7% 
868
2 ★
1% 
154
1 ★
2% 
219
Customer Photos
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TG
03/12/2025
Tyrone G.
United Kingdom

Top star brand

Great quality products I would recommend all friends and family. This product has changed my life and confidence. It's simple, effective and no side effects. I will be definitely a lifetime consumer of simpler.

SS
03/12/2025
Shawn S.
Canada

Bye bye Grey's

Product is perfect. For what I needed. Let hair grow use Product 20 min. Wash and cut beard. Look amazing. Thanks.

SIMPLER Hair Color Color Box Review
HU
01/26/2025
Hans U.
United States

Worth the 25 min process

Have been using Just for Men for over a decade for hair and beard. Tried Simpler and was at first taken a back but the 25 min wait. However, well worth it as color really stays on, increasing the time between recording. Also no itching or burning and no discoloring of the skin. Love it and reordering again

SIMPLER Hair Color Color Box Review
AD
09/02/2024
A D.
United States

N 4 life

It was so much better than any other beard die I've tried, it doesn't stain my skin even after 20 minutes,my beard feels so much healthier and the die stays on much longer than just for men, I am a member for life and no way id go back, the shampoo and conditioner is wonderful also,my beard is growing faster than before I start this product I give it a 9 out of 10 only reason for a 9 is takes longer than the other, but over all well worth the time,

EV
08/30/2024
Erik V.
United States

Happy Customer

Shipping was fast. Packed well. Product is very effective and easy to apply. The application method is very sufficient and I feel you will get many multiple applications with one bottle. Very happy over all. I liked just for men and used for years. This works as well but I feel you will get more uses per dollar spent

AZ
06/25/2024
Anwar Z.
United States

The most amazing experience.

Customer service is flawless. But most importantly, the product is superior to anything I've ever ever experienced. I mean honestly, no reactions. Amazing color that is supernatural. I can't tell you how many people are my friends had positive comments. What was even better was that the color stayed for a long, long long long time. It didn't wash away doing pool parties and I didn't have to continuously do touch-ups. I mean I can't tell you how amazing this is. It's about time.

KD
06/17/2024
Kurt D.
United States

Great Product

I'm a 62 y/o man who went completely white hair and beard. I decided to try Simpler hair color since I was impressed with the reviews. In the beginning I had lots of questions. Unlike many companies in todays market place, Simpler color representatives were there to answer all my questions. I'm not talking about weeks or months later, but within a 30 minute window. I place my order and received in rather quickly considering it was delivered via USPS. I applied it and 30 minutes later I had brown hair again. I did mess up though while dispersing it out of the can and wasted most of it. I contacted Simpler to let them know I'd messed up and without even asking they sent another can of color along with instructions, unheard of in today's market. I'm so impressed with this company that I'll be using them from here on out.

AC
03/03/2024
Anthony C.
United States

Love this product

I am very satisfied with this product. I’ve been using for a while now and it works. This product contains no harsh chemicals. With other hair dye I’ve used in the past my head would start to tingle and felt very uncomfortable. Would even stain my skin and would have to scrub to remove. I’ve had no issues with staining and left the dye in for over 30 minutes. No tingly feel or uncomfort feeling. Will continue to use this product.

MG
01/16/2024
Morez G.
United States

Hair Perfection Made Simple

I have been using SIMPLER Hair Color in Natural Black for a few months now. Right from day one, it's been a game-changer for my hair. This stuff is incredibly easy to use, with clear instructions that even a novice like me could follow. The "Natural Black" shade worked wonders in covering grays and giving my hair a sleek, natural look that makes me feel like a million bucks. What sets SIMPLER Hair Color apart is how it leaves your hair feeling soft and healthy, not at all like a broomstick. Plus, the color lasts, so you'll enjoy that confident, suave look day in and day out. If you're looking for a hassle-free way to enhance your hair game and maintain a natural look, SIMPLER Hair Color is the way to go. It's like having your personal grooming genie granting you dapper hair every single day!

DH
01/16/2024
Darya H.
United States

Husband likes it

My husband is Hispanic and is getting some gray hairs at his temples and back of his neck. He's been using drugstore men's color which did not last and didn't cover well so he switched to the drugstore woman's color which was better but messy because he wears his hair short so the color would spray all over our bathroom during the application. I found "Simpler" and convinced him to try it once and he really liked it. The application is very easy (although he was skeptical about the brush at the beginning) but due to texture of the mix it works well. We went with dark brown instead of black for a more natural look and it looks great. Coverage is great too. He leaves it on for 20 min. And even though at first the price seems high he gets about 6-7 uses out of 1 can so at the end the value is good considering all other factors. He does not have facial hair and does not cover the entire head of hair. Mostly just temples and back of the neck and sometimes he adds a bit on top to blend better. We just placed a second order so I would highly recommend this hair color as it's the best we've tried so far.

FAQ

Unlike our Full and Partial Coverage Color Boxes, SIMPLER | TOUCH is temporary, and 100% dye-free. It simply brushes in and then washes out at the end of the day. This is a great option for anyone who doesn’t want to commit to a permanent color, or if you have had a reaction to permanent dyes. It can also be used with our Full or Partial Coverage products to touch up root growth and extend the time between colorings.

Our formula is 100% dye-free, so you should be able to use SIMPLER | TOUCH. However, everyone's body is different, and people can be allergic to almost anything, including natural ingredients, e.g., coconuts, avocados, aloe, etc. If you experience any irritation after applying the product, wash it off immediately and stop using it.

The number of uses depends on the amount of gray you want to cover, and the length of your hair. On average, you should be able to get up to 40 uses from one bottle. This will be less if you have a lot of grays and/or longer hair and more if you have fewer grays and/or very short hair.

Once it is dry, our formula is smudge and transfer-resistant, so it should stay in place. However, some may wipe off or transfer with aggressive rubbing, or sweating.

Yes! Our formula is dye-free and safe to use on your eyebrows. Just be careful while you are applying it so it doesn’t get in your eyes.

While it may look like it, SIMPLER | TOUCH is not mascara. Please do not use it on your eyelashes.

We recommend waiting 5 minutes for the product to dry.