7 in 10 men with gray hair worry it makes them look older⁠1

A man with gray hair looking thoughtfully at himself in a bathroom mirror.
A man sitting on a sofa with his hand resting on his forehead.

Feeling older can affect more than how you look.

You stand a little differently. You second-guess the photo. You look older than you feel.

Your confidence changes
how you show up in life.

A dark-haired craftsman working with wood in his workshop.

30.46% Higher wages

Research linked increased self-reported self-esteem with 30.46% higher wages.⁠2

A couple standing close together and smiling toward the camera.

Stronger relationships

Two long-term studies involving 7,001 U.S. couples linked higher self-esteem with greater satisfaction in their relationships.⁠3

But covering grays
wasn’t easy.

A man with dye dripping onto his face and white shirt, holding up his stained disposable gloves.
  • Mixing and mess
  • Only one use
  • Obvious-looking results
  • More likely to irritate skin

No wonder so many men decided it wasn’t worth it.

THERE’S FINALLY A SIMPLER WAY TO COVER GRAY.

SIMPLER Hair Color reusable can, shown from different angles.

REVOLUTIONARY TECHNOLOGY

Exploded illustration of the SIMPLER can, showing the dispenser, internal compartments and outer can.

JUST PRESS

Press fully for both creams in the right ratio.

GENTLER FORMULA†

Made with TDS instead of PPD, a common hair-dye allergen.

NO PRE-MIXING

The two creams blend as you brush through your hair. No premixing needed.

NO ISOBUTANE

Powered by compressed air, kept separate from the formula.

LESS WASTE

Airtight packaging keeps unused color fresh for your next touch-up.

†Some people can still react to TDS. Follow all instructions and complete a skin sensitivity test before every use.

WHAT MEN ARE SAYING

94%

HAPPIER ABOUT THEIR APPEARANCE

90%

FEEL YOUNGER

86%

FEEL A BOOST IN CONFIDENCE

From internal customer surveys.

LESS LIKELY TOCAUSE IRRITATION†

Your skin matters to us. We chose the best ingredients possible for permanent gray coverage.

A smiling man with styled salt-and-pepper hair and a short beard.
  • NO PPD
  • NO AMMONIA
  • NO PARABENS
  • NO PHTHALATES
  • NO TITANIUM DIOXIDE
  • NO ISOBUTANE

MORE COLOR.
LESS WASTE.

1REUSABLE CAN
One SIMPLER reusable hair color can
=
UP TO4BOXES
of DRUGSTORE DYES

ONE PRODUCT FOR YOUR HAIR AND BEARD.

Close-up of a smiling model looking to the side, showing his hair, beard, and temple.
HAIR BEARD TOUCH-UPS

NOURISHING INGREDIENTS KEEP HAIR HEALTHY AND SHINY

  • AVOCADO OIL
  • ALOE VERA
  • COCONUT OIL
  • JOJOBA ESTERS
  • MEADOWFOAM SEED OIL

DELIVERED TO YOUR DOOR.

Choose your shade once and get everything you need in one discreet box.

SIMPLER hair color in an open black box on a doorstep

  • FREEUS ground
    shipping

    Free US groundshipping

  • FREEreturns

    Free returns

  • FLEXIBLEdelivery
    schedule

    Flexible deliveryschedule

HELP THE PLANET
WHILE LOOKING YOUR BEST

  • 100% VEGAN FORMULA
  • NO ANIMAL TESTING
  • 100% RECYCLABLE CAN

LOOK & FEEL YOUR BEST

  • NATURAL-LOOKING COVERAGE
  • NO PRE-MIXING OR DRIPS
  • HAIR + BEARD + TOUCHUPS
  • GENTLER† INGREDIENTS
  • MULTIPLE USES PER CAN
  • 60-DAY GUARANTEE
  • Men's full coverage hair color box by Simpler Hair Color with a variety of shades in a colorful box.
  • Men's full coverage hair color box by Simpler Hair Color, featuring a professional-grade hair dye kit for men.
  • Men's full coverage hair color box by Simpler Hair Color showing the product packaging with color options and branding.
  • Full coverage of Simpler Hair Color in a brown-black shade, shown in a color box.
  • Full coverage black hair color box by Simpler Hair Color, featuring easy-to-use hair dye packaging. | Natural Black
  • Full coverage hair color box by Simpler Hair Color showing vibrant shade in a bright packaging design.
  • Full coverage Simpler Hair Color box in vibrant packaging, showcasing the hair dye product in a colorful box.
  • Full coverage color box by Simpler Hair Color showing vibrant hair dye shades in a colorful box.
  • Blonde woman with full coverage hair color using Simpler Hair Color box, showcasing vibrant and even blonde hair.
  • Full coverage ginger hair color box by Simpler Hair Color, featuring a model with vibrant ginger hair.
  • Men's full coverage hair color box by Simpler Hair Color, featuring a variety of shades for complete, natural-looking hair coverage.
  • Men's full coverage hair color box by Simpler Hair Color, featuring a natural hair dye kit with color options for complete coverage.
  • Men's full coverage hair color box by Simpler Hair Color showing various color shades in a compact box.
  • Men's full coverage hair color box by Simpler Hair Color featuring a sleek packaging design with product details.
  • Men's full coverage hair color box by Simpler Hair Color, showing a box of men's full coverage hair dye product.
1 16

MEN'S FULL COVERAGE - COLOR BOX

4.7

Men's Full Coverage - Color Box

$72.20
$80.22 $72.20
Sale Sold out

"Superior to anything I’ve ever experienced. No reactions and supernatural color that lasted a long, long, long time without washing away or needing touch-ups. Truly amazing!"

Anwar Z. Verified Buyer
Full coverage for hair and beard that looks natural. No pre-mixing, no mess. No PPD, ammonia, or parabens.
CHOOSE COLOR: CHOOSE:

How to Select the Proper Color

Natural Black Best for dark-haired, Latin, Asian, Middle Eastern, Black, Native American, or Southern European men. If you have any hints of brown in your hair, go for Brown Black instead.

Brown Black If you have very dark, nearly black hair, Brown Black could be your shade. Look at your hair in the sun; if you see even the slightest bit of brown, this is likely your color.

Dark Brown Light skin and very dark hair? Most caucasian men find this to be the darkest shade that they need.

Medium Brown A natural golden brown mix that isn't too dark.

Light Brown A mix between dark blond and light golden shades of brown.

Blond A mix between a warm blond and an ash blond. We recommend this color if you're looking for a blond shade with warmer undertones. Men with light skin and colored eyes find this shade to be perfect.

Ginger A natural-looking copper red tone. If you're a natural redhead, this is the shade for you. We recommend this color if you have very light or pale skin and for those with Northern or Northwestern European Ancestry, like English, Welsh, Irish, or Scottish descent.

Close
Looking for Partial Coverage?

CHOOSE FREQUENCY:

Recommended Frequency

1-2 months: Good if you have lots of hair, beard, grays or expect to color more than 1x/month.

3-4 months: Good if you have an average amount of hair, beard, grays or expect to color about 1x/month.

5-6 months: Good if you have litte hair, beard, grays or expect to color every few months.

Close

CHOOSE QUANTITY:

Save 10%1 Box $72.20 $80.22
Save 19%2 Boxes $129.96 $160.44
Save 28%3 Boxes $173.28 $240.66
As low as $5 Per Use $4 Per Use

Add $0 to unlock a FREE GIFT!

Congrats! FREE GIFT UNLOCKED!

$75.00
SIMPLER HAIR COLOR
SIMPLER HAIR COLOR
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$15 FREE
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SIMPLER HAIR COLOR
60-day money-back guarantee

SIMPLER HAIR COLOR Try us risk-free for 60 days

If you're not happy, simply contact us. If we can't make it right, you keep the full box and we'll refund you 100%. We believe in treating customers the way we want to be treated. It's that simple.

Canada Shipping

Canada Shipping

For orders to Canada, we use Passport International shipping, which typically takes 5-10 business days to arrive from being shipped from our U.S. Warehouse. You'll receive an email or text with tracking info once your order is shipped.

We also ship to the UK with a similar arrival time period. In addition, we provide free DHL Ground Shipping to the 48 mainland US states, which typically takes 4-8 business days to arrive from being shipped.

1 Can = up to 4 boxes of drugstore dyes

1 Can = up to 4 boxes of drugstore dyes (single use)

Each can dispenses enough product (i.e. dye & developer) to fill around 20 comb-brushes and is reusable. This means one can gives you as many uses as up to 4 boxes of drugstore dyes (single use).

Product Description

A simpler and safer way to get rid of gray. Easily apply our natural looking shades without any mixing or mess. Get the same number of uses as up to 4 boxes of drugstore dye and use it on your hair, beard, and touch ups.

What’s Included

Everything you need to color your grays:

  • Reusable Color Can: Use what you need and save the rest.
  • Comb + Brush in One: Apply color directly. No pre-mixing, no drips, no mess.
  • Travel Bag: Keep everything organized and ready to go.
  • Reusable Gloves: Protect your hands while coloring.
  • Stain Guard: Helps prevent accidental stains.
  • Cleansing Wipe: Quickly removes color from skin or surfaces.

How It Works

Shipping & Returns

Enjoy FREE Ground Shipping on all US orders, no hidden fees. If you’re not completely satisfied, returns are also FREE. We’re so confident you’ll love your purchase that we’ll cover 100% of the cost, including shipping and tax, if you don’t. Try it risk-free for 60 days!

View full details

AS FEATURED IN

  • FOX
  • MSN
  • Yahoo!
  • Parade
  • WGN America
  • Beauty Independent
  • Consumer Queen
  • Texas Today
  • Daily Mom
  • LATF USA
SIMPLER Hair Color can on a sunlit stone pedestal

Love it.Or yourmoney back.

If you are not happy, contact us. If we cannot make it right, you keep the full box and we will refund you.

MEN EVERYWHERE USE SIMPLER HAIR COLOR

TIM C. — before and after using SIMPLER
★★★★★

“SO IMPRESSED!”

“The simplicity of it was amazing, and I look and feel 10 years younger.”

TIM C.

WESLEY R. — before and after using SIMPLER
★★★★★

“THIS STUFF IS THE REAL DEAL”

“This is easy to use, last close to a month and gave me my sexy back lol. Easily knocked 10 years off.”

WESLEY R.

KENNETH P. — before and after using SIMPLER
★★★★★

“VERY SATISFIED!”

“In 20-30 minutes, I took 20 years or more off my chronological age. I feel younger, too.”

KENNETH P.

LAURIEL D. — before and after using SIMPLER
★★★★★

“GREAT RESULTS!”

“I loved the product. I enjoy knowing I don’t have to premix and that the bottle is reusable.”

LAURIEL D.

I WANTED A BETTER WAY TO COLOR MY OWN HAIR AND BEARD.

I started SIMPLER because the old process was messy, irritating, and wasteful. Men deserved hair color that was easier to use, looked natural, and fit into real life.

That idea became a reusable system designed for hair, beard, and touch-ups without the mixing and mess.

SNEHAL PATEL FOUNDER, SIMPLER HAIR COLOR

TRUSTED BY EXPERTS

Swipe to meet the men

WESTON BOUCHER

MALE MODEL

“I’m sure you’re gonna love it, I wouldn’t recommend it if I didn’t.”

CLYDE HAYGOOD

CELEBRITY HAIRSTYLIST

“This has been my new favorite that I suggest to my male clients.”

GEO / GEOFATBOY

FOUNDER, SHAVE NATION

“It is very simple and easy to use and it works quickly.”

FREQUENTLY ASKED QUESTIONS

Everything a first-time hair color user needs to know before choosing a shade.

What color should I choose?

Choose the shade that most closely matches your natural hair color. SIMPLER Hair Color is designed for a natural look, so most customers can choose their true shade. The longer you leave it in, the darker the result can become.

Will the results look natural?

Yes. Choose a shade close to your natural color and follow the instructions for the most natural-looking result. The formula is designed to cover gray without the flat, overly dark appearance many men worry about.

How many uses will I get from one can?

Each can dispenses enough product to fill around 20 comb-brushes. The average user should get at least 4-5 uses, and often more, depending on the amount of hair, beard, or gray.

Can I use it on both my hair and beard?

Yes. SIMPLER Hair Color works for full coverage on your hair and beard, so you do not need two separate products.

How long does the color last?

SIMPLER Hair Color is permanent. It stays on the colored hair until new gray growth appears. Many men reapply after a haircut or beard trim.

What if I have sensitive skin?

SIMPLER uses TDS instead of PPD, but some people can still have a reaction. Always read and follow all safety instructions and complete a skin sensitivity test before each use. Consult a doctor or dermatologist if you are concerned.

What if I don’t like it?

Try it risk-free for 60 days. If you are not happy, contact us. If we cannot make it right, you keep the full box and receive a refund.

Can I cancel or adjust a subscription?

Yes. You can cancel or adjust your delivery schedule at any time through your membership dashboard or by contacting the SIMPLER Hair Color team.

60

60-DAY MONEY-BACK GUARANTEE

If you are not happy, contact us. If we cannot make it right, you keep the full box and we will refund you.

LOOK YOUR BEST